These websites allow you to create GIFs from uploaded photos and video clips, YouTube videos, or other images on the web. Photoshop also comes with presets for quickly and easily exporting GIFs for the web.įor those who either don’t have Photoshop or aren’t comfortable with using it, there are plenty of free alternatives for creating GIFs. When exporting GIFs in Photoshop, you are given control over the dithering, maximum amount of colors, metadata, size, looping options, and more. If you are looking to create a GIF, Adobe Photoshop is the best option for maintaining the highest degree of control over the final result. In this article, we’ll go over the best practices for creating GIFs and the benefits of using them. Since videos are one of the 2018 popular social marketing trends, using short video clips as GIFs can be a great strategy for your business. Since the average internet user is flooded with all sorts of marketing content with every page they click on, GIFs have been recognized as useful tools to help brands stand out from those simply using flat images or long videos. What started as a way to share funny short video clips has evolved into an effective marketing tool for businesses. GIFs work by compressing several frames into an image sequence that can be looped forever or for a set amount of time.Their popularity has fluctuated since then, but according to Google Trends, the search term “animated GIF” has been rising in popularity over the last five years.

Short for graphics interchange format, the GIF is an image format that first emerged on the tech scene in June of 1987.

Why is my gif file size reducer